Affordable and Cost-Effective Digital, Content, Social Media and Influencer Marketing Packages for Brands/ Businesses to Weather the Covid-19 Pandemic


Image by Free-Photos from Pixabay


Let’s face the truth, life is not going to revert back to normal (pre-Covid-19) for quite some time, if not at all. Businesses and brands, must therefore look to adapt to the “new norm” and modify their business model, as well as sales/ marketing strategies. Sadly, the overall market is shrinking due to the effects of the pandemic, while the number of businesses remains the same, which means that the competition for market share is going to be even more intense than before.

Data out of China showed that:

“…more than 429,000 business have dissolved or suspended operations for the year so far…”


While in neighbouring Singapore:

“In just the first three months of this year, 239 companies went into liquidation, Accounting and Corporate Regulatory Authority (Acra) data showed. This is compared with 287 for the whole of last year – already a record high since 2005.”

“Another 19,000 businesses and companies ceased operations between January and last month, data from, an authorised information service provider of Acra, showed.”


Yes the outlook is grim, however, there is always opportunity for savvy brands/ businesses. We assist brands to communicate the value of their products/ services (we don’t advocate brands using the price strategy as there are no winners in a price war) to consumers through engaging and cost-effective marketing.

In light of the novel Coronavirus disease 2019 (Covid-19) Movement Control Order (MCO), we are assisting brand owners with even more affordable and cost-effective packages for businesses to generate much needed revenue through this very turbulent period.

During this MCO period, we’re happy to offer a 30% discount off all packages.

Also, after the movement control order is lifted, businesses will need to reach out to consumers with a share of voice to regain their share of market. We’re offering a 20% discount off all packages for all bookings before 31 May 2020 to assist in the recovery phase.

Can you generate sales during this MCO period? Yes absolutely if you have online retail presence!

“The research shows that most consumers across Asia-Pacific are active online while they have extra time on their hands, suggesting that brands can use live stream, online, and interactive ways to engage with their customers at home.”

Get your products/ services listed on online marketplaces/ your own platform now to avoid this situation –


MHB Digital believes that digital publicity should be engaging while being affordable and cost-effective. We believe in conveying the value of our clients’ product/ services through ethical, high-quality, and trustworthy content in a lifestyle and non-hard sell manner that will stand out from all the junk, tabloid clutter and fake news, capturing the attention of consumers as well as providing positive brand awareness.


“Writing, reviewing food, drinks, lifestyle and culinary fashion trends is in Tim’s blood.  He loves it, he lives through it.  He understands his subject matter, and is able to relate.  Tim is a fair reviewer and is always willing to support and cooperate. He manages a group of influencers who, together with him, gives their views to their followers on social media, their fair share of hunger for places to visit to enjoy a great meal, equally great drinks or a great product to purchase!”
Christian Nannucci – General Manager, Traders Hotel Kuala Lumpur


“Highly conscious of the digital shift in consumer behaviour, Tim is knowledgeable in how he pens his reviews and strategizes his content to achieve high SEO rankings. This is definitely an important value add for us as service providers because Tim’s reviews attract just the right audience to his page, which ultimately benefit us in many ways possible.”
Lai Yen Yee – Director of Marketing & Communications, Westin Kuala Lumpur


“It was great partnership with Tim Chew and MHB Digital for our recent events. Their services provide us great exposures by the well-known KOLs for better brand awareness to the public. MHB Digital carefully selects the suitable KOLs to work with our brand which is great. We look forward to working with Tim and MHB Digital again in the new future.”
Nicholle Liew – Marketing Manager of Canmake Malaysia


If your brand needs publicity on digital platforms to expand your customer base, raise brand awareness, or increase turnover and revenue, then we may have solutions for you. Below are some of the top global brands that we’ve worked with:



We provide quality, credible and engaging digital media publicity!


We also have strategic media partnerships with many top brands such as SK-II, Estee Lauder, Shiseido, L’Occitane, Xiaomi, Calvin Klein fragrances (Luxasia), Kerastase, Ice Watch, Storm London, and more! On a local level, we work with prominent brands like Celcom, Hong Leong Bank, Poh Kong, 1 Utama, Atria Shopping Centre, EcoWorld, Encorp, De Jouer, Beaute Library, Nomi Tomo, Shawn Cutler and more!

We provide cost-effective digital advertising/ publicity packages to suit various brands and budgets, from independent businesses to SMEs, as well as MNCs and global brands.

Here are some of our recent collaborations:


Suncut by Kose Cosmeport x MHB Digital Pool Party at SkyBar Kuala Lumpur
Hong Leong Bank’s Bubble Tea Frenzy
Leica Cameras x Banyan Tree Kuala Lumpur
Canmake Tokyo
MHB x Tangerine Dinner Supported by SK-II, Shiseido and L’Occitane
Calvin Klein Watches and Jewelry
Poh Kong and Xiaomi


We leverage on the strengths of the three (3) popular social media/ digital platforms (Instagram, Facebook and blogs) in Malaysia, to provide an all-round credible and attractive publicity for brands!


Instagram – for immediate and widespread publicity to consumers (we have a special technique that ensures that we promote your product/ service and you’re not paying for the influencers to promote themselves).


Facebook – boosting through MHB Digital’s social media pages with specific targeting to your potential consumers demographic to reach real followers and their friends (not foreign workers or ghost/ fake accounts)


Trustworthy Websites/ Blogs – a very cost-effect alternative content marketing solution (instead of you having to spend a fortune every month buying words on Google Search) which also serves to provide credibility, confidence, and more info to consumers who are already interested to purchase your product/ service but need the extra assurance of value before they make the purchase.

What about Tik Tok? Tik Tok can be effective for certain products/ services, while being totally ineffective for others. Therefore, we will need to first determine the suitability of your product/ service before utilising this platform.

Here are the marketing packages that we are offering for 2020:

Independent Business Owners Package

Ideal for independent entrepreneurs and small businesses who need to have the basic Share of Voice.


Independent Restaurant/ F&B Outlet Package

Similar to the package above however this package includes Andy Kho’s food photography (10x professional food shots + event photography).


Silver Package

Ideal for SMEs looking to expand their market share or reach their target market through cost-effective advertising.


Gold Package

Ideal for larger brands looking to expand their market share or reach their target market through cost-effective advertising.


Platinum Package

Ideal for global brands who are looking to advertise utilising digital platforms and key opinion leaders for a less hardsell approach. Apart from events, this package is also ideal for campaigns or for established FMCG brands which are already recognized in the market to increase top of mind brand recall.


Credibility/ Branding Package on

Ideal for brands who wish to highlight their products/ services on a premier website which features news by luxury global brands like Dior, Hermes, Burberry, Versace, Jaeger LeCoultre, Omega, Hublot, Longines, Montblanc, etc. etc.


Videography – Add on an event videography package by a professional studio to any of the packages above


Social Media Account (Facebook/ Instagram) Management

Having a proper social media presence is key to driving sales and providing consumers with added confidence, as well as a channel to connect with your brand. Absolutely paramount especially to consumers aged below 40 years who are digital natives or early adopters.

MHB Digital currently manages the social media accounts for a sky dining restaurant/ bar near KLCC, a top Italian restaurant in downtown KL, an established restaurant in TTDI, Ryan ADDA eyewear, and premier Malaysian hair salon Shawn Cutler.



Digital Marketing Consultation/ Strategy

Don’t know how to effectively utilise the digital platforms? Feel that your previous engagements were like throwing money to the wind? We feel your pain! Why not let us come up with a digital strategy specially tailored to the unique requirements of your brand/ product.


We can also tailor a plan exclusively to suit your campaign/ event and budget utilising the digital platforms that are most suitable for your requirements.


View our list of brands we’ve worked with, as well as clients’ testimonials here –


Drop us an email at or fill up the contact form below for the pricing details for the packages listed above!




Cover Image by Mediamodifier from Pixabay

Claude Bernard x MHB Digital Afternoon Tea at the Ritz-Carlton Kuala Lumpur



MHB Digital recently had an exclusive afternoon tea together with Claude Bernard timepieces at the Lobby Lounge in The Ritz-Carlton Kuala Lumpur.

Claude Bernard is an innovative watch manufacturer located in the Jura Mountains of Switzerland, which produces Swiss made classic timepieces with an eminent watchmaking heritage of over 40 years since 1973. Claude Bernard timepieces are an affordable luxury item designed for the discerning customer with an eye for high craftsmanship quality and elegance that only a hand-assembled Swiss made timepiece can offer.

Today, the brand is available in over 60 countries, and the professional watchmakers working for Claude Bernard, the Swiss watch factory in “Les Genevez – Le centre du Jura”, hand-assemble every single Claude Bernard timepiece, honouring a centuries-old tradition. No watch leaves the workshops without a thorough inspection and rigorous testing in the company’s state-of-the-art facilities.

Claude Bernard timepieces are available in Malaysia at Parkson KLCC 1st Floor, Kuala Lumpur, SOGO 3rd Floor, Kuala Lumpur, Parkson Sunway Velocity Ground Floor, Kuala Lumpur and for more info or the full list of retailers, head over to




Hong Leong Bank’s Bubble Tea Frenzy in Conjunction with HLB Digital Day 2019

[Banking/ Finance]

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We recently headed over to the “bubble tea street” in SS15, Subang Jaya on 21 July 2019 for Hong Leong Bank’s Bubble Tea Frenzy which was held in celebration of going cashless in conjunction with the bank’s Digital Day 2019 “Bye-Bye Cash, No Cash, No Problem” campaign (you read about HLB’s Digital Day campaign here –

Customers who either applied for a HLB Credit Card, registered for Hong Leong Connect (banking mobile app) or linked their HLB Debit Card/-i to WeChat Pay Wallet and followed HLB’s WeChat Official Account on Sunday, 21 July 2019 at HLB’s Bubble Tea Frenzy at SS15/4 Subang Jaya, received a RM10 bubble tea voucher bubble tea from Daboba, The Alley or PIN Tea courtesy of HLB.

The icing on the cake for this crazy promotion was that three lucky customers won themselves 365 Days of Bubble Tea when they applied for a HLB Credit Card, registered for Hong Leong Connect (banking mobile app) or linked their HLB Debit Card/-i to WeChat Pay Wallet during the event!


Apart from the free bubble tea vouchers, consumers were also entertained with a “flash mob” dance performance


The participating outlets for the street party this year were Subang Jaya’s iconic SS15 outlets Daboba, The Alley, and Pin Tea. Also, on hand for redemption of other prizes was Malaysian chain Tealive and other participating partners. These brands are among the most loved and certainly among the most mentioned brands in must-drink-bubble-tea-experiences lists – making long wait times there quite common especially on weekends.

The Bubble Tea Frenzy and HLB’s campaign was centered on helping consumers better understand how easy and rewarding going cashless can be when done right.

Emphasising convenience, engagement, and the benefit of a trusted partner like Hong Leong Bank, the Bubble Tea Frenzy is one of several activities that mark this year’s Digital Day campaign for the Bank.


According to Zalman Zainal, Chief Marketing Officer of HLB, “Malaysians love their bubble tea! Understanding this, and as part of our focus on delighting our customers while making it convenient and rewarding for them to go cashless, the Bank is offering 3 lucky customers a chance to win 365 Days of Bubble Tea when they apply for a HLB Credit Card, register for Hong Leong Connect (banking mobile app) or link their HLB Debit Card/-i to WeChat Pay Wallet at the Bubble Tea Frenzy on 21st July 2019 – it is that simple! So, go ahead – go digital, cashless and get a sweet surprise!”

HLB’s annual Digital Day falls on 7 July each year, and this year’s focus is to assist consumers and businesses accelerate their adoption of easy, secure, rewarding digital platforms. The Bank’s unrelenting focus on driving the country’s cashless movement forward is fueled by its desire to provide convenience as a core value within HLB’s entire suite of digital-led cashless ecosystem solutions for consumers and businesses.

For more information, head over to


Thanks for having us!


MHB Digital and The Macallan at Burnin’ Pit’s 1st Anniversary Party



We recently headed over to Burnin’ Pit in Desa Sri Hartamas for their first year anniversary on 5 July 2019. The Burnin’ Pit is the first of its kind in Malaysia and is a pork-free (the outlet does serves alcohol though) restaurant and bar which features low and slow cooked meats lovingly cooked for up to 12 hours.

Popular dishes include their tender slow-cooked Wagyu or Aussie beef brisket, beef ribs, and pulled lamb among other American favourites, as well as a local twist on “Jerk Chicken” with their version of Percik Chicken!

The casual dining establishment spans two floors of a corner lot in bustling Desa Sri Hartamas, Kuala Lumpur, with a balcony on the first floor that’s great for watching the world go by. The ground floor is the low table dining area where you have a view of the chefs in action, while the first floor is the bar area with high-tables which is more conducive for socialising with your friends over some drinks. There is also a live band performance on certain evenings.


The ground floor features an open design with lots of glass and an environment that is both welcoming and comfortable

Congratulations to the Burnin’ Pit! Here’s to many more anniversaries to come!
The live band kept us entertained with some classic and current pop numbers
We had a great catch-up over some Macallan single malt Scotch whisky and delicious smoked meats.
Good friends, great conversations, premium Scotch whisky, delicious smoked meats, and a nice ambiance – now that’s a wonderful evening indeed!


The delicious and tender smoked meats went exceptionally well with The Macallan single malt whisky which are made with exceptional oak casks that are the single greatest contributor to the outstanding quality, natural colours and distinctive aromas and flavours of The Macallan.

The Macallan was founded in 1824 in the heart of Speyside, and was one of the first distilleries in Scotland to be legally licensed, and today is one of the world’s leading single malt whiskies.  The Macallan draws on influences of Spain, North America and Scotland, and of their respective natural raw materials, combined with traditional Scottish methods and craftsmanship.

Two years ago, I had the opportunity to meet and chat with Nick Savage, Master Distiller of The Macallan (which you can read here – who explained that the process of creating Macallan whiskies was like creating a supercar, using only premium raw ingredients, combined with intricate skills and techniques, even sourcing quality sherry and oak casks to age the whiskies in, all to create the “Ferrari of Whiskies”. So the next time you enjoy a bottle of Macallan, remember that what you’re savouring is the culmination of superior quality and tremendous skills and experience.

For more info on The Macallan, head over to



The Burnin’ Pit is located at:

24, Jalan 24/70A,

Desa Sri Hartamas,

50480 Kuala Lumpur,



Telephone: 013-399 3920



Thanks for having us!


Photo credits: Andy Kho Photography ( for MHB Digital.



Canmake Tokyo x Torikin x MHB Digital Influencer Dinner

[Beauty x Dining]


MHB Digital had an exclusive influencer dinner in partnership with Canmake Tokyo and Torikin at J’s Gate Dining, Lot 10 on 21st November 2018. The dinner was a good opportunity for our influencers to make new friends, and familiarise themselves with the new range of Canmake Tokyo products while enjoying some delicious Japanese fare by Torikin.

Nicholle Liew, Marketing Manager of Teeni Enterprise (the official and sole importer/ distributor of Canmake Tokyo products in Malaysia) shared with us that Canmake Tokyo has been in the market for 33 years and has consistently enjoyed tremendous popularity with its range of petite-price cosmetics that takes the effort out of looking pretty and fashionable.

Canmake has been in Malaysian market for 13 years with Teeni Enterprise and has since expanded and is currently available at over 150 points of sales (both offline and online) which includes Sasa, Aeon Wellness, Guardian, Aeon Departmental Store, Hermo – Online Beauty Shop, Play-Up by Parkson and Ourshop by Airasia. In 2017, Teeni Enterprise opened the first Canmake stand-alone store in Malaysia located in Damen Mall in USJ Subang.

Canmake Tokyo products are designed in petite sizes for convenience to bring around even in the smallest cosmetic pouch, or to easily fit in a handbag. The products are manufactured to the quality, made only with finest ingredients. Although the products are of high quality, Canmake’s products come with affordable price point, and are priced from RM31.90 to RM86.70 in Malaysia.



Among the products that we got to try were the:


Marshmallow Finish Base O (Oil-Block)

  • Creates marshmallow-soft, supremely touchable matte skin without feeling heavy and cakiness.
  • Makes pores less noticeable and smoothing out uneven skin texture.
  • Offers outstanding coverage to conceal skin concerns, despite its lightweight texture.
  • Non-greasy. Formulated to minimize shine, with a high proportion of low-refractive-index ingredients and an enhanced soft-focus effect.


Creamy Touch Liner – 1.5mm hyper-slim gel eyeliner

Soft, super-smooth tip

  • Glides easily onto your eyelids! The tip is formulated to be kind to your eyelids.

1.5mm hyper-slim tip

  • With such a slim tip, drawing ultra-fine lines and filling in the gaps between lashes is simplicity itself

Bold, rich colour

  • Provides perfect color with just one application, so there’s no need to go over the line again.
  • Rich color that’s just glossy enough to make your eyes stand out!

Long-lasting gel eyeliner

  • Once dry, the gel eyeliner clings to your lids and won’t smudge a bit!
  • Waterproof formulation, resistant to water, sweat, tears, and sebum.
  • Stands up to rubbing, so your make-up stays looking as fresh as it did when you first applied it.
  • Contains beautifying (moisturizing) ingredients – Squalane, jojoba seed oil, macadamia seed oil, sodium hyaluronate


Juicy Lady Liquid Cheek

Juicy color that seems to burst out from within. Fruity natural-looking color creates a lusciously translucent glow.

  • Buildable finish and easy to blend.
  • Formula designed for staying power without stickiness
  • Waterproof formulation resistant to water (cheeks only)

Long-lasting tint formulation. The color progressively develops as time goes by.

  • Non-sticky formula, so it melts into your skin right away.

Two-way formulation that you can use on your lips too!

  • You can use it on both your cheeks and your lips
  • Use on lips for matte lip color

Contains beautifying and moisturizing agents

  • Sodium hyaluronate, honey, rosemary leaf extract, soluble collagen, Rosa multiflora fruit extract, olive fruit oil, squalane, chamomile flower extract, artichoke leaf extract, arnica flower extract, pomegranate flower extract



Lip Tint Matte

Long-lasting tinted formulation that provides a fadiant matte lip color with a true-colour finish.

True-color matte finish

  • The smooth lip cream spreads easily on lips.
  • Creates rich matte lips with a true-color finish that looks just like the shade in the tube.
  • Firm tip makes the perfect sharp lip line simple!
  • Dries quickly without stickiness straight after application, so you can enjoy beautiful lip make-up without worrying about hair or clothing fibers sticking to your lips.

Minimizes the dryness characteristically caused by typical matte lip colors

  • Contains 10 moisturizing agents to minimize the drying effects.

Choose between full matte and soft matte effects by varying the amount

  • Apply lip cream generously for a full matte intensity or use just a little for a soft matte look!


Perfect Stylist Eyes

Get two styles with one pallet only!

Moist powder for a perfect fit.

  • A moist-buttery powder formulation.
  • Fine, smooth particles that cling to your lids without powder fall outs.

Create 2 different make-up looks suited to any occasion!

  • Choose your main color and alternate between the two styles, depending on your mood

Featuring 1 shimmer color

  • Use the shimmer last to add accent to the eye for more dimensional eye makeup


Transparent Finish Powder

For translucent makeup with a soft luster like an exquisite pearl, brightens the complexion from within. A face powder ideal for finishing your foundation or touching up your make-up. Combines three shades to give your skin an irrisistable aura.

Smooth finish powder with brightening effect

  • Get soft, luster, and translucent skin with smooth powder like silk and delicate pearl.
  • Hides pores and colour correcting
  • Formulated to prevent shine, dullness, or make-up run due to dryness
  • Contains shine-inhibiting powder. Absorbs sebum to prevent shine, stickiness, and make-up run.

Contains natural mineral ingredients, can wash-off with just face wash

  • Contains natural mineral ingredients that are gentle on your skin.
  • Need not makeup remover to remove product – your usual facial cleanser will be fine!
  • Surfactant-free, alcohol-free, fragrance-free

Contains 11 types of beauty ingredient to prevent skin dryness and chapping

Beautifying and moisturizing agents

  • ● aloe vera leaf extract, rosemary extract, chamomile extract, lemon extract, hydrolyzed conchiolin (pearl protein extract)

Skin-toning agents

  • ● horse chestnut extract, perilla leaf extract

Emollient agents – squalane, olive oil, jojoba oil, grapeseed oil

  • Comes with a mirror and a puff
  • Contains natural mineral ingredients
  • Beautifying and moisturizing agents
  • No need to use a specialist cleanser


Velvety Fit Colours

Combines the advantages of a cream and a powder single-shade shadows for enchanting eyelids

Eyeshadow cream with dewy finish

  • Glides smoothly onto your finger just like a cream eyeshadow should. Just apply it onto your lids gently with your finger and it’ll cling firmly to your eyelids. (Contains Fitting Oil)

Velvety finish, like a powder

  • Despite the dewy texture, it quickly transforms into powder once applied onto eyelids.

It contains spherical powder, creating a lightweight finish that won’t feel  sticky or uncomfortable on your eyelids.

  • Despite the velvety-smooth finish, it clings tightly to your lids without powder fall outs, keeping your eyelids looking beautiful for hours!

Soft color for sophisticated eyelids

  • The gentle finish creates eyelids with a sophisticated sexiness.
  • Despite the soft shading, these colors still make their presence felt, giving your eyes added impact even when used alone.

Enjoy the differences in color intensity and shimmer between each shade

  • Each shade has a different color intensity and level of pearliness, have fun with not only the differences in color, but also your whole make-up look

Contains beautifying/ moisturizing ingredients

  • Squalane, jojoba seed oil, macadamia seed oil, sodium hyaluronate


Chef Koichi of Torikin in action at the grill preparing the yakitori

Based in Fukuoka, Torikin at J’s Gate Dining in Lot 10 Shopping Centre Kuala Lumpur has its roots in “Toricho,” a renowned restaurant in Roppongi, Ginza, Tokyo. Torikin inherited the tradition and history of Toricho, as well as its sauce that has been passed down for 60 years. Using only fresh ingredients and an original blended seasoning, Torikin’s yakitori brings out the best taste in its skewers, while keeping them simple.

Tanbakuromame kuriimu chiizu (on the left)

Sweet Black Bean Cream Cheese accompanied with crackers

A little East meets West starter here – with the creamy black bean cream cheese served with crackers! Not your typical Japanese starter but nonetheless delicious!

Yodare Dori (on the bottom)

Boiled Chicken Breast with Spicy Sesame Sauce

Boiled chicken breast is usually quite dry and tasteless however we were immensely surprised by the juicy tenderness of this one which was topped with a spicy sesame sauce!



Tori Soboro Don

Minced Chicken on rice

A very filling dish indeed topped with a beautifully cooked egg. Break the yolk into the rich and minced meat and combine for a rich and savoury main dish that’s really filling enough on its own!


Yakitori Set – 4 types of assorted yakitori

Four (4) different types of freshly grilled yakitori that really hit the mark! Goes great with some Japanese beer or whisky highball!



Matcha Tiramisu

Creamy Greentea Tiramisu

Torikin’s signature and very popular dessert which was a wonderful blend of matcha atop creamy tiramisu! Some of our influencers even had second helpings as it was that delicious!


Mitarashi Dango

Grilled Japanese Shiratama served with Sweet sauce and cream

Lovely sweet mochi grilled and served with cream – rich, chewy and sweet at the same time! A truly decadent end to a wonderful Japanese meal!


Group pic of us with Nicholle Liew, Marketing Manager of Teeni Malaysia, Koichi-san of Torikin, Yanase-san and Sharyn from J’s Gate Dining


For more info, head over to:

Canmake Tokyo: or or


MHB Digital:


Torikin is located at:

J’s Gate Dining

Unit P1-15, Level 4, Lot 10 Shopping Center,

Jalan Sultan Ismail,

50250 Kuala Lumpur,



Thanks for having us!